At 3:30 Monday afternoon I presented my final convergence capstone campaign to a room full of media and advertising professionals. By 4:30, as we wrapped up our presentation, I realized I am actually prepared for graduation. For those of you who don't know, a capstone is a class every Mizzou senior has to take before graduation, and is supposed to be the culmination of your college experience, combining all the skills you have learned. My spanish capstone's final project was a 100+ slide powerpoint about the specific linguistic traits Dominican Republic. Totally reasonable and doable.
My convergence capstone, on the other hand, was a different story. My team of five convergence journalism majors prepared two complete advertising campaigns and pitches for two social media websites: www.likeme.net and www.backstagegallery.com. I can't think of a school project I worked harder on and spent more time on while here at Mizzou.
Working on the project throughout the semester, there were times I hated my life. Especially the last week before our presentation, as we scrambled to finalize our campaign and perfect the presentation. But, in the end, the project absolutely served its purpose. As my group taught ourselves how to develop and present a campaign, I realized that I really loved doing it. Presenting in front of our judges and clients was thrilling and the positive feedback we got afterwards could not have been more rewarding. I found myself relying on skills that I had developed both in and out of the classroom: persuasion, working with a group, presenting effectively, passion for a cause and public speaking.
With one week left, I can finally say that I believe in the Capstone experience and it helped me realize I actually am ready for graduation and am excited about the "real world"
Showing posts with label University of Missouri. Show all posts
Showing posts with label University of Missouri. Show all posts
Tuesday, May 5, 2009
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